Publication type
Conference Paper
Series
GIS Research UK 2015, University of Leeds, School of Geography, Leeds, 15-17 April 2015
Author
Publication date
April 15, 2015
Summary
This paper presents an approach to infer lifestyle geographies from survey microdata as building block of purpose-built geodemographics. 33,000 England and Wales residents have been clustered into nine lifestyle milieus based on a range of behavioural and attitudinal variables. The milieus strongly differ by individual social and demographic circumstances. Spatial microsimulation can be used to estimate probabilistically the geographical distribution of milieus. Preliminary results for London are presented in this abstract, demonstrating how extensive behavioural information of social surveys can be combined with the nearly complete coverage of spatial census data within a geodemographics framework to inform policy interventions.
Subjects
Links
- http://leeds.gisruk.org/abstracts/GISRUK2015_submission_126.pdfhttps://figshare.com/articles/GIS_Research_UK_GISRUK_2015_Proceedings/1491375
Cid:523550